Build evidence-grounded audience perspectives around content inputs to compare creative directions and inform marketing, continuation, and cross-media decisions. This demo tests two packaging directions:
In a 2019 retrospective, which package would have made the strongest early rights-and-talent deal?
Codify the shared world. Curate community-created levels, entities, and rules into an anthology bible, then package the breadth of that mythology as a multi-story horror universe.
Back a distinctive filmmaker. Secure a clean deal around an original found-footage expression, keep the underlying rules sparse, and use a cinematic proof of concept to package the creator and project together.
The panel compares both creative directions, debates tradeoffs, and produces a directional read for creative choices, marketing angles, and next-installment planning.